LAUNCH OF MALAYSIA MEGA SALE 2024: BOOSTING TOURISM AND ENERGIZING THE NATIONAL ECONOMY

KUALA LUMPUR, 7 June 2024 – Malaysia Mega Sale is back! Tourism Malaysia has announced the launch of the Malaysia Mega Sale 2024, as one of the major initiative aimed at creating high-impact tourism promotional activities with Mastercard as a key partner. This initiative not only promotes Malaysia as a premier shopping destination but aims to revitalise the national economy which includes the accommodation, gastronomy, and tourism sectors.

 The Malaysia Mega Sale 2024 will kick-off from 15 June to 31 July 2024, involving leading retailers and shopping malls across Malaysia, offering discounts of up to 85%. This programme is designed to attract both domestic and international tourists, creating an added value while travelling in Malaysia. This campaign is fully supported by shopping mall operators, hotel associations, travel agencies, airlines, KTMB, and local tourism industry players. It is to ensure that tourists enjoy a comprehensive and valuable shopping experience while in Malaysia, in line with the national sales campaign slogan “MY Priceless Experience”. This initiative is expected to have a significant impact of RM102.7 billion in tourism revenue for 2024. 

The campaign launch event was officiated by YB Dato Sri Tiong King Sing, Minister of Tourism, Arts, and Culture, and was attended by Mr Manoharan Periasamy, Director General of Tourism Malaysia at Pavilion, Kuala Lumpur. 

YB Dato Sri Tiong King Sing announced that for 2024, the national sales campaign will be held twice: Malaysia Mega Sale (15 June to 31 July) and Year-End Sale (15 November to 31 December). Meanwhile, for 2025 and 2026, the national sales campaign will be held three times a year on the following dates: 

• Malaysia Super Sale: 1 to 31 March 

• Malaysia Mega Sale: 15 June to 31 July 

• Year-End Sale: 15 November to 31 December 

Further information about the event and discount offers can be obtained by scanning the provided QR code or by visiting the Tourism Malaysia website at www.malaysia.travel.