About Us

Juan Philippines is now Your Ultimate Travel Lifestyle Portal

IDEATION BOARD MULTIMEDIA, INC. celebrates its 18th year of innovation and creativity. Founded by a team of dynamic young talents, our mission remains steadfast: to revolutionize non-traditional advertising mediums. JUAN Philippines Magazine stands as a beacon of intelligent marketing for the Philippines and our valued advertisers. As we embark on the journey of 2024, we continue to understand the evolving needs of travelers and advertisers, encapsulating a wealth of fresh ideas ready to be unleashed.

JUAN Philippines Magazine, Your Ultimate Travel Guide, embarked on its maiden voyage in 2005, offering downloadable editions on Juan Philippines since 2007. Distributed for FREE at major Philippine airports, JUAN Philippines serves as every traveler’s trusted companion, both in print and online. Our vision is simple: to anticipate your travel desires and present the nation’s breathtaking destinations even before you arrive. This is our commitment.

Reflecting the quintessence of Filipino culture, The name JUAN was taken from the Juan de la Cruz characterization of the Filipino. Ideation Board Multimedia, Inc. wants to change the negative image of the Filipino usually portrayed by Juan Tamad, a recurring figure in Filipino folklore. The new JUAN we are introducing is exactly the opposite of Juan Tamad. The new JUAN is dynamic, self-motivated, proud of his heritage yet global and adventurous in outlook. The theme and overall feel of the magazine is that of a tour guide, in this case JUAN, showcasing to his friends his various adventures. JUAN Philippines is also a play on words on how we envision our country – “One” Philippines. We hope that in our own little way, this magazine can contribute in uplifting the image of the Philippines. With JUAN as your guide, explore the Philippines’ 7,641 islands, regardless of high tide or low tide. We are your bridge to unparalleled experiences.

Over the years, esteemed brands such as GLOBE Telecoms, SMART, Samsung, Jollibee, San Miguel Corporation, Air Asia, PAGCOR, Marriott Manila, Hilton Cebu, Dusit Thani Manila, and Sofitel have entrusted us with their advertising needs.

As we pivot towards becoming “Your Ultimate Travel Lifestyle Portal,” we are integrating a myriad of services, entertainment features, travel insights, information hubs, trivia, event schedules, directories, and introducing JUAN TV.

JUAN Philippines remains dedicated to showcasing the magnificence of the Philippines by highlighting its best offerings—from tourist hotspots to insider recommendations on what to do, where to go, and where to stay. As part of our reformatting efforts, we will also shed light on global destinations from a distinctly Filipino perspective.

Our mission transcends destination portrayal; we aim to narrate the journey through the eyes of Every JUAN across the WORLD.

Embrace the spirit of JUAN and join us on this transformative journey. JUAN Philippines is now Your Ultimate Travel Lifestyle Portal, redefining the way you experience the world.